{"product_id":"it-is-cooler-below-by-frederick-charles-herrick-1926","title":"It Is Cooler Below, by Frederick Charles Herrick, 1926","description":"\u003cp\u003e\u003cspan\u003eThis poster was commissioned by the Underground in 1926. Frederick Charles Herrick's bold design was issued in the summer. It promotes the Tube as a cool and comfortable means of travelling while the weather is hot. A complementary poster was issued in the winter declaring 'It's warmer below'.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003ePrinted on a 170gsm silk paper.\u003c\/p\u003e","brand":"London Transport Museum","offers":[{"title":"Default Title","offer_id":56443265745244,"sku":"453745","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0937\/8090\/2236\/files\/cooler_453745.jpg?v=1768216184","url":"https:\/\/shop.ltmuseum.co.uk\/products\/it-is-cooler-below-by-frederick-charles-herrick-1926","provider":"London Transport Museum","version":"1.0","type":"link"}